Which metric reports on how often a channel contributes to a conversion prior to last-click attribution?

QUESTION Which metric reports on how often a channel contributes to a conversion prior to last-click attribution? Assisted conversion Primary conversion Last-click attribution Second-to-last-click attribution The correct answer is: Assisted conversion Explanation: Assist interaction is any interaction that is on Read More …

If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal?

QUESTION If the Google Merchandise Store sets up a URL goal of “/ordercomplete” and a Match Type of “Begins with”, which of the following pages on www.googlemerchandisestore.com will NOT count as a goal? /ordercomplete/index.html /ordercomplete.php /order/complete.php /ordercomplete/thank_you.html The correct answer Read More …