Fill in the blank: Based on the training, the recommended pod for implementing Growth-Driven Design consists of ___________.

QUESTION Fill in the blank: Based on the training, the recommended pod for implementing Growth-Driven Design consists of ___________. three people: strategist, UX designer, and developer three people: Strategist, content writer, developer five people: Strategist, content writer, videographer, designer, UX Read More …

Your team wants to make the transition to Growth-Driven Design. However, your leadership team is worried about selling a service your team has never implemented. Which of the following is NOT a good suggestion for your leadership team?

QUESTION Your team wants to make the transition to Growth-Driven Design. However, your leadership team is worried about selling a service your team has never implemented. Which of the following is NOT a good suggestion for your leadership team? “Let’s Read More …

Imagine your entire agency has committed to adopting Growth-Driven Design as its core web design strategy. The leadership team is pushing to implement the entire GDD methodology in the next two weeks. Which of the following statements would be the best advice to give to your leadership team?

QUESTION Imagine your entire agency has committed to adopting Growth-Driven Design as its core web design strategy. The leadership team is pushing to implement the entire GDD methodology in the next two weeks. Which of the following statements would be Read More …

True or false? Most agencies find success in fully implementing Growth-Driven Design exactly as taught in the certification and implementing everything at once.

QUESTION True or false? Most agencies find success in fully implementing Growth-Driven Design exactly as taught in the certification and implementing everything at once. True – There is no need to modify the Growth-Driven Design as the certification offers the Read More …

Imagine you’re in an agency leadership team meeting discussing how to better manage client cancellations, renewals, and upgrades. The challenge is that you’re never sure what the client is planning to do until the last minute. This is causing the sales team to scramble to find another sale and work to fill gaps in service team capacity, and it is making it nearly impossible to accurately forecast future cash flow. Which would be the BEST suggestion to solve this challenge?

QUESTION Imagine you’re in an agency leadership team meeting discussing how to better manage client cancellations, renewals, and upgrades. The challenge is that you’re never sure what the client is planning to do until the last minute. This is causing Read More …

With A Manufacturing Company. Your Current Theme Is “Expand”? And You’re Team Is Focusing On Building New “Digital Products”? Onto Their Website. Your Client Is Pushing To Have Your Team To Create A New “Team Member Profile”? Template And Add All The Company’s Team Members Into The About Us Section. Which Of The Following Would Be The BEST Option To Complete Their Request While Still Making Progress On The Initial Goals.

QUESTION With A Manufacturing Company. Your Current Theme Is “Expand”? And You’re Team Is Focusing On Building New “Digital Products”? Onto Their Website. Your Client Is Pushing To Have Your Team To Create A New “Team Member Profile”? Template And Read More …

Imagine you’re working with the CMO at a telecommunications company. The theme for the quarter is “optimize,” and your team is currently focusing on personalization. In the monthly planning workshop, your client requests that your team creates a video for the “About Us” page because the company’s CEO thinks it would improve the page. Which of the following is the best response in order to stay focused on the current theme and focus area?

QUESTION Imagine you’re working with the CMO at a telecommunications company. The theme for the quarter is “optimize,” and your team is currently focusing on personalization. In the monthly planning workshop, your client requests that your team creates a video Read More …

Imagine you are just finishing the launch pad website for a client. The CEO isn’t sure what will be done in the continuous improvement stage. They request a detailed plan for the remainder of the engagement (six months) on exactly what will be built. Which of the following is the best way to respond to this request?

QUESTION Imagine you are just finishing the launch pad website for a client. The CEO isn’t sure what will be done in the continuous improvement stage. They request a detailed plan for the remainder of the engagement (six months) on Read More …

Imagine you’re working on a client’s launch pad website. Three weeks from the proposed launch date, the client comes to you with an idea for a new section of the website they would like to implement for the initial launch. How should the strategist respond to the client’s new idea?

QUESTION Imagine you’re working on a client’s launch pad website. Three weeks from the proposed launch date, the client comes to you with an idea for a new section of the website they would like to implement for the initial Read More …

Imagine your agency specializes in Growth-Driven Design strategy and user experience. You have partnered with another agency to help with the development work on the HubSpot CMS. As a strategist and project manager, which of the following is critical for you to establish before you start a new launch pad website project?

QUESTION Imagine your agency specializes in Growth-Driven Design strategy and user experience. You have partnered with another agency to help with the development work on the HubSpot CMS. As a strategist and project manager, which of the following is critical Read More …